Shop consciously
with
pawsitive 🫶

get pawsitive

🎉 the first version of pawsitive is now in for review in the extension store! contact us if you want to help beta test while wait for the public release!

pawsitive is the AI-powered browser extension that alerts you instantly if the product you're eyeing is not cruelty-free.

(think Honey but for saving ANIMALS, not $$)

It is quick and simple and free.

stay pawsitive

Join the beta and waitlist for the pawsitive launch

We care about the protection of your data. Read our Privacy Policy.

Every year, countless animals suffer due to unethical testing practices.

⛔️ It's time to take a stand. ⛔️

Know what you buy, make a difference.

Our furry friends thank you 🥰

make pawsitive your new habit

Once installed, pawsitive quietly checks the products you visit online in the background. It takes 0 extra effort to know you are staying kind to animals.
🫶🏽

ethical shopping

There is no denying we consume a lot of cosmetics and cleaning products - do it ethically!
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prioritize animal welfare

Making sure our animal friends are treated kindly is our responsibility.
🧠

make informed choices

You might be surprised how many popular brands do not support your values. Your shopping choices are a vote - use it wisely.

how it works 🧡

pawsitive quietly scans the product you’re about to purchase online, checks with automagical AI if it is cruelty-free, and visually guides you with a green or red pawsitive seal.

be the first to be pawsitive

Join the beta and waitlist for the pawsitive launch

We care about the protection of your data. Read our Privacy Policy.

GOT AN EXTRA MINUTE? Please tell the USDA to protect animals in laboratories